About

An owner-led studio for independent businesses

Margin Media builds websites, digital products and publishing sites that our clients own, then runs the marketing and monetization around them. We run our own publishing sites with the same tools.

Who we work best with

We are a good fit if you already have something real: customers, content or a domain. If you are still working out what to sell, we are probably not.

Independent business owners
A service, practice or product with real customers, and a website that should be doing more.
Publishers and creators
An audience and a library of content, without an owned site that earns from it.
Domain and site owners
An idle domain or an existing site you want to turn into an asset.

How we operate

Existing content first.
We start with what you have already made and know.
Clear economics.
Every piece of work ties back to inquiries, sales or revenue.
Straight talk.
We tell you the tradeoffs, including when a site is not the answer.

How we work

How an engagement runs

Four steps, no fixed timeline. Scope and pricing come out of the first review.

  1. 01

    Review

    We look at your site, content, analytics and how you earn today, then say what we would do and whether we are the right fit.

  2. 02

    Agree the scope

    A defined project or ongoing support, with the deliverables and pricing agreed in writing before work starts.

  3. 03

    Build and launch

    We design and build from the material you already have, with analytics, search and monetization set up at launch.

  4. 04

    Improve

    After launch we review the numbers with you and adjust the marketing, content and monetization from the data.

What we need from you

  • Access to your content and main channels.
  • Your real numbers: margins, sales cycle and what good looks like.
  • One person who can give feedback on direction.

Working together

Two ways to work together

Scope and pricing are agreed for each engagement before work starts, so you know what is included and what it costs.

A defined project

Website, product or publishing work with an agreed scope and a clear finish line.

  • A new or rebuilt website for your business
  • A publishing or creator site built from your existing content
  • A landing page, product page or campaign build
  • Launch setup for analytics, search and monetization

Ongoing support

Continuing marketing, content, optimization or monetization work, shaped around what you need next.

  • Google Ads and paid social campaign management
  • SEO, topic planning and content production
  • Conversion and ad-revenue improvements on your pages
  • Reporting you can read in a few minutes

Owner-led studio

Who you work with

Owner-led, start to finish

Margin Media is run by one owner who works directly with each client. The person you speak with first is the same person who scopes the work, builds the site and sets up the marketing and monetization around it.

Most clients are independent business owners, professional practices and publishers. The studio also builds and operates publishing sites with partners, using the same methods it applies to client work.

More about how we work

Have a site, a domain or an idea?

Tell us what you have and what you want from it. We reply by email.